This program is designed for students interested in pursuing careers in marketing and sales within the hospitality industry. A selection of courses over 12 weeks gives students an understanding of some of the administrative needs of a company in the hospitality industry and will give students the tools necessary to succeed in the field and a 12-week co-op provides valuable work experience in the field.
*This program has been approved by the Private Training Institutions Regulatory Unit (PTIRU) of the Ministry of Post-Secondary Education and Future Skills.
*This program does not lead to an occupation that is regulated.
12 weeks
12 weeks
As students return to their home country, the combination of a Western Canadian Diploma and Co-op is not only a competitive advantage, but also allows students the opportunity to understand and experience the cultural and business nuances that can only be gained from a prolonged hands-on experience.
The Co-op is an integral component of the Hospitality Marketing and Sales Certificate program with Co-op as it provides students with essential real-world work experience in a Canadian English speaking business environment. The Co-op is designed to provide the students with one semester of solid studies in their initial entry to the college. This is to effectively arm them with soft skill tools necessary for a quality three months (300 Hours) Co-op with a Canadian organization.
The hospitality industry is a rapidly growing market and job opportunities, as well as salaries, are steadily increasing in all sectors of this service-oriented field. Students learn the knowledge and skills that industry professionals have identified as important for on-the-job success. Completion of ·¬Ì¯ Hospitality Management Certificate with Co-op usually gain employment at the skilled entry-level positions from which progress can be made to management positions.
Our goal is to help the students at ·¬Ì¯ gain the skills needed to be competitive in Canada¡¯s job market and gain real world career experience. We pride ourselves in providing student centric support to help meet each individual¡¯s specific goals. Please contact one of our advisors anytime for questions and support.
This introductory communications course emphasizes the development of reading, writing, listening and speaking business communication skills at a college level. Students write for various purposes and audiences and deliver short presentations to small groups. Students research, analyze, summarize and document information. Students self and peer evaluate written documents and oral presentations. Through reading, media response and discussion exercises, students improve their communication skills. Communicating in diverse teams and across cultures is emphasized.
AHLEI course: This Supervision in the Hospitality Industry course is designed to introduce students to the proper understanding of effective communication, supervisory responsibilities, orientation and training, managing productivity and controlling labor costs, evaluating and coaching, discipline, special supervisory concern, team-building , motivation through leadership, managing conflict, time management and managing change.
AHLEI course: Provides a basis for understanding hospitality accounting concepts and procedures, the processing of hospitality financial data, and the flow of financial information in the accounting cycle that results in the production of financial statements.
AHLEI course: This course will give students a basic understanding of the revenue management process. It addresses the proper use and importance of revenue management in hospitality operations and describes the wide range of elements that must be considered in order to use revenue management effectively.
AHLEI course: In today's highly competitive hospitality market, it is essential to have an understanding of marketing and sales This course is designed to provide students with a solid background in hospitality sales and marketing. The textbook¡¯s main focus is on practical sales techniques for selling to targeted markets.
AHLEI course: Defines the scope and segmentation of the convention and group business market, describes marketing and sales strategies to attract markets with specific needs, and explains techniques to meet those needs as part of meeting and convention service.
The first half of this course provides students with the tools they need for academic success. The course offers skills to help students with the transition to post-secondary education, to help them learn how to be a successful student and to make the most of their learning experience. The second half of the course focuses on preparing students for the Canadian workplace, either in their future career or the work-integrated learning component of their ·¬Ì¯ program.
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